FREE SHIPPING on orders +$75 | pickups in barrie, ontario

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  • We're a female owned & operated Canadian apparel brand that specializes in ultra soft gym tanks, graphic tees and casual wear for women with empowering messages—designed to fit all body types. Thanks for supporting small, local businesses!

    🚚 FREE SHIPPING +$75 
    or $9.99 FLAT RATE

    💯 SATISFACTION GUARANTEED
    No hassle exchange or returns
    within 60 days.

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Apparel from Born Primitive is made for athletes of all skill levels and designed to perform in those critical moments of mental and physical distress when the battle is won—or lost. It's developed and tested by athletes to ensure it has only the highest quality, comfort, and functionality.
Your Staple Tank from Born Primitive (XS-3X)
Your Staple Tank from Born Primitive (XS-3X)
Your Staple Tank from Born Primitive (XS-3X)
Your Staple Tank from Born Primitive (XS-3X)
Born Primitive is a brand that is proud to cut against the grain. They champion all of you modern savages who work your asses off and refuse to make excuses. No handouts. No entitlements. You only get what you earn. That is the Born Primitive mindset, and it is true in the gym and in life.
Your Staple Tank from Born Primitive (XS-3X)
Your Staple Tank from Born Primitive (XS-3X)
Your Staple Tank from Born Primitive (XS-3X)
New
Your Staple Tank from Born Primitive (XS-3X)
$39.00 USD
X-Factor Full Throttle Sports Bra from Born Primitive (XS-3X)
X-Factor Full Throttle Sports Bra from Born Primitive (XS-3X)
X-Factor Full Throttle Sports Bra from Born Primitive (XS-3X)
ATHLETE DRIVEN Born Primitive is a brand that is proud to cut against the grain. They champion all of you modern savages who work your asses off and refuse to make excuses. No handouts. No entitlements. You only get what you earn. That is the Born Primitive mindset, and it is true in the gym and in life. Shop online for plus sized active wear and apparel for women from Asskicker Activewear in Barrie, Ontario, Canada. Free shipping.
X-Factor Full Throttle Sports Bra from Born Primitive (XS-3X)
X-Factor Full Throttle Sports Bra from Born Primitive (XS-3X)
Asskicker Activewear is a Canadian apparel brand that specializes in ultra soft gym tanks, graphic tees and casual wear with empowering messages for women—designed to fit all body types. Located in Barrie, Ontario, we offer Free Shipping +$75 ($9.99 flat rate), curbside pickup or in-store shopping by appointment.
Asskicker Activewear is a female owned apparel brand in Canada, which specializes in graphic tees and gym tanks with empowering messages or sayings for women. Shop local.
X-Factor Full Throttle Sports Bra from Born Primitive (XS-3X)
New
X-Factor Full Throttle Sports Bra from Born Primitive (XS-3X)
$48.00 USD
The Athleisure Warm Up Long Sleeve is available in extended sizes and features a premium, super-soft yet sturdy material. This long sleeve has an open back and thumb holes. Order plus sized athletic wear and apparel from Asskicker Activewear in Barrie, Ontario. Free shipping in Canada or the United States.
The Athleisure Warm Up Long Sleeved shirt features a premium, super-soft yet sturdy material in sizes XS-3X.
Maroon long sleeved yoga shirt with thumb holes, available in plus sizes for curvy women. We're proud to carry body positive sizes from Born Primitive.
Athleisure Warm Up Long-Sleeved Shirt from Born Primitive - Maroon (XS-3X)
Born Primitive is a brand that is proud to cut against the grain. They champion all of you modern savages who work your asses off and refuse to make excuses. No handouts. No entitlements. You only get what you earn. That is the Born Primitive mindset, and it is true in the gym and in life.
Stylish blue long sleeved warm up gym shirt with an open back and thumb holes.
Front view of navy blue long sleeved gym shirt for women.
Athleisure Warm Up Long-Sleeved Shirt from Born Primitive - Maroon (XS-3X)
Athleisure Warm Up Long-Sleeved Shirt from Born Primitive - Maroon (XS-3X)
Green long sleeved running shirt with thumb holes, for ladies.
Grey athleisure shirt for women in extended sizes, perfect for cross fit athletes who like brands such as Lululemon or Under Armour.
Black long sleeved workout shirt for women.
Julie Bateman is the founder of Asskicker Activewear in Barrie, Ontario Canada. The brand was named after Annie Asskicker, Julie's Roller Derby persona.
Athleisure Warm Up Long-Sleeved Shirt from Born Primitive - Maroon (XS-3X)
The Athleisure Warm Up Long Sleeve is available in extended sizes and features a premium, super-soft yet sturdy material. This long sleeve has an open back and thumb holes. Order plus sized athletic wear and apparel from Asskicker Activewear in Barrie, Ontario. Free shipping in Canada or the United States.
New
Athleisure Warm Up Long-Sleeved Shirt from Born Primitive - Maroon (XS-3X)
$50.00 USD
Black Athleisure Undies from Born Primitive
Black Athleisure Undies from Born Primitive
Black Athleisure Undies from Born Primitive
Black Athleisure Undies from Born Primitive
Black Athleisure Undies from Born Primitive
Black Athleisure Undies from Born Primitive
New
Black Athleisure Undies from Born Primitive
$13.00 USD
Wine (deep red) coloured supportive sports bra
X-Factor Sports Bra from Born Primitive (Wine)
X-Factor Sports Bra from Born Primitive (Wine)
X-Factor Sports Bra from Born Primitive (Wine)
X-Factor Sports Bra from Born Primitive (Wine)
X-Factor Sports Bra from Born Primitive (Wine)
X-Factor Sports Bra from Born Primitive (Wine)
X-Factor Sports Bra from Born Primitive (Wine)
Wine (deep red) coloured supportive sports bra
X-Factor Sports Bra from Born Primitive (Wine)
$48.00 USD
Your Go To Booty Shorts from Born Primitive (Black)
Your Go To Booty Shorts from Born Primitive (Black)
Your Go To Booty Shorts from Born Primitive (Black)
Your Go To Booty Shorts from Born Primitive (Black)
Your Go To Booty Shorts from Born Primitive (Black)
Your Go To Booty Shorts from Born Primitive (Black)
Your Go To Booty Shorts from Born Primitive (Black)
$42.00 USD
Beautiful high support sports bra for women. Available in black, wine (red) or white. By Born Primitive available online at Asskicker Activewear in Barrie, Ontario, Canada.
Beautiful high support sports bra for women. Available in black, wine (red) or white. By Born Primitive available online at Asskicker Activewear in Barrie, Ontario, Canada.
X-Factor Sports Bra from Born Primitive (Black)
Supportive sports bra with criss cross straps for female athletes . Available online from Asskicker in Canada.
X-Factor Sports Bra from Born Primitive (Black)
X-Factor Sports Bra from Born Primitive (Black)
Beautiful high support sports bra for women. Available in black, wine (red) or white. By Born Primitive available online at Asskicker Activewear in Barrie, Ontario, Canada.
X-Factor Sports Bra from Born Primitive (Black)
$48.00 USD
Show off your Canadian pride with these fun bras that can double as a bikini top! Canada Flag sports bra or top from Born Primitive, sold online in Canada.
Red and white sports bra with a scrappy back
Canada flag sports bra with a scrappy back
Canada Vitality Sports Bra from Born Primitive
Canada Vitality Sports Bra from Born Primitive
Show off your Canadian pride with these fun bras that can double as a bikini top! Canada Flag sports bra or top from Born Primitive, sold online in Canada.
Canada Vitality Sports Bra from Born Primitive
$45.00 USD
Avalanche Intensity Sports Bra from Born Primitive, Grey Camo
Avalanche Intensity Sports Bra from Born Primitive, Grey Camo
Avalanche Intensity Sports Bra from Born Primitive, Grey Camo
Avalanche Intensity Sports Bra from Born Primitive, Grey Camo
Avalanche Intensity Sports Bra from Born Primitive, Grey Camo
Avalanche Intensity Sports Bra from Born Primitive, Grey Camo
Avalanche Intensity Sports Bra from Born Primitive, Grey Camo
$48.00 USD
X-Factor Sports Bra in a beautiful purple, pink and teal floral pattern. Born Primitive sports bras are available online from Asskicker Activewear in Canada.
X-Factor Sports Bra in a beautiful purple, pink and teal floral pattern. Born Primitive sports bras are available online from Asskicker Activewear in Canada.
X-Factor Sports Bra in a beautiful purple, pink and teal floral pattern. Born Primitive sports bras are available online from Asskicker Activewear in Canada.
X-Factor Sports Bra from Born Primitive (Muted Beauty)
X-Factor Sports Bra from Born Primitive (Muted Beauty)
X-Factor Sports Bra in a beautiful purple, pink and teal floral pattern. Born Primitive sports bras are available online from Asskicker Activewear in Canada.
X-Factor Sports Bra from Born Primitive (Muted Beauty)
$48.00 USD
Technicolor Jungle Intensity Sports Bra from Born Primitive
Technicolor Jungle Intensity Sports Bra from Born Primitive
Technicolor Jungle Intensity Sports Bra from Born Primitive
Technicolor Jungle Intensity Sports Bra from Born Primitive
Technicolor Jungle Intensity Sports Bra from Born Primitive
Technicolor Jungle Intensity Sports Bra from Born Primitive
$48.00 USD
X-Factor Supportive Sports Bras from Born Primitive - white
White sports bra with high support, available in Canada
X-Factor Sports Bra from Born Primitive (White)
X-Factor sports bra from Born Primitive at Asskicker Activewear
X-Factor Sports Bra from Born Primitive (White)
X-Factor Sports Bra from Born Primitive (White)
X-Factor Supportive Sports Bras from Born Primitive - white
X-Factor Sports Bra from Born Primitive (White)
$48.00 USD
These sports bras were designed to fit the everyday athlete and offer maximum comfort, even for a more muscular feminine build. Order Born Primitive Sports Bras online from Asskicker Activewear in Canada - free shipping available.
These sports bras were designed to fit the everyday athlete and offer maximum comfort, even for a more muscular feminine build. Order Born Primitive Sports Bras online from Asskicker Activewear in Canada - free shipping available.
NEW! Plum The Double Cross Sports Bra by Born Primitive
NEW! Plum The Double Cross Sports Bra by Born Primitive
These sports bras were designed to fit the everyday athlete and offer maximum comfort, even for a more muscular feminine build. Order Born Primitive Sports Bras online from Asskicker Activewear in Canada - free shipping available.
New
NEW! Plum The Double Cross Sports Bra by Born Primitive
$42.00 USD
Lotus sports bra - perfect for yoga. Beautiful water lily pattern.
Water Lilies Lotus Sports Bra by Born Primitive
Lotus sports bra - perfect for yoga or the gym. Beautiful water lily pattern.
Water Lilies Lotus Sports Bra by Born Primitive
Water Lilies Lotus Sports Bra by Born Primitive
Lotus sports bra - perfect for yoga. Beautiful water lily pattern.
Sold out
Water Lilies Lotus Sports Bra by Born Primitive
$42.00 USD
Sold Out
Life's a Swirl Vitality Sports Bra from Born Primitive
Life's a Swirl Vitality Sports Bra from Born Primitive
Life's a Swirl Vitality Sports Bra from Born Primitive
Life's a Swirl Vitality Sports Bra from Born Primitive
Life's a Swirl Vitality Sports Bra from Born Primitive
Life's a Swirl Vitality Sports Bra from Born Primitive
Life's a Swirl Vitality Sports Bra from Born Primitive
$45.00 USD
Rise & Grind Pocket Capris from Born Primitive (Tactical Green)
Rise & Grind Pocket Capris from Born Primitive (Tactical Green)
Rise & Grind Pocket Capris from Born Primitive (Tactical Green)
Rise & Grind Pocket Capris from Born Primitive (Tactical Green)
Rise & Grind Pocket Capris from Born Primitive (Tactical Green)
Rise & Grind Pocket Capris from Born Primitive (Tactical Green)
Rise & Grind Pocket Capris from Born Primitive (Tactical Green)
Rise & Grind Pocket Capris from Born Primitive (Tactical Green)
$54.00 USD
The Cadence Pocket Short from Born Primitive (Black)
The Cadence Pocket Short from Born Primitive (Black)
The Cadence Pocket Short from Born Primitive (Black)
The Cadence Pocket Short from Born Primitive (Black)
The Cadence Pocket Short from Born Primitive (Black)
The Cadence Pocket Short from Born Primitive (Black)
The Cadence Pocket Short from Born Primitive (Black)
The Cadence Pocket Short from Born Primitive (Black)
The Cadence Pocket Short from Born Primitive (Black)
$42.00 USD
The Cadence Pocket Short from Born Primitive (Plum)
The Cadence Pocket Short from Born Primitive (Plum)
The Cadence Pocket Short from Born Primitive (Plum)
The Cadence Pocket Short from Born Primitive (Plum)
The Cadence Pocket Short from Born Primitive (Plum)
The Cadence Pocket Short from Born Primitive (Plum)
The Cadence Pocket Short from Born Primitive (Plum)
The Cadence Pocket Short from Born Primitive (Plum)
$42.00 USD
Teal Athleisure Undies from Born Primitive
Teal Athleisure Undies from Born Primitive
Teal Athleisure Undies from Born Primitive
Teal Athleisure Undies from Born Primitive
Teal Athleisure Undies from Born Primitive
New
Teal Athleisure Undies from Born Primitive
$13.00 USD
Mauve Lotus Sports Bra by Born Primitive
Mauve Lotus Sports Bra by Born Primitive
Mauve Lotus Sports Bra by Born Primitive
Mauve Lotus Sports Bra by Born Primitive
Mauve Lotus Sports Bra by Born Primitive
Mauve Lotus Sports Bra by Born Primitive
Mauve Lotus Sports Bra by Born Primitive
$42.00 USD
Black Endurance Sports Bra by Born Primitive (Small)
Black Endurance Sports Bra by Born Primitive (Small)
Black Endurance Sports Bra by Born Primitive (Small)
Black Endurance Sports Bra by Born Primitive (Small)
Black Endurance Sports Bra by Born Primitive (Small)
Black Endurance Sports Bra by Born Primitive (Small)
Sale
Black Endurance Sports Bra by Born Primitive (Small)
$35.00 USD $42.00 USD
Coral Athleisure Undies from Born Primitive
Coral Athleisure Undies from Born Primitive
Coral Athleisure Undies from Born Primitive
Coral Athleisure Undies from Born Primitive
Coral Athleisure Undies from Born Primitive
Coral Athleisure Undies from Born Primitive
New
Coral Athleisure Undies from Born Primitive
$13.00 USD
This Pink Palm sports bra design is perfect for summer and can double as a bikini top! Made by Born Primitive, available online from Asskicker Activewear in Barrie Ontario Canada.
This Pink Palm sports bra design with a blue strappy back is perfect for summer and can double as a bikini top! Made by Born Primitive, available online from Asskicker Activewear in Barrie Ontario Canada.
Palm tree sports bra - This Pink Palm sports bra design is perfect for summer and can double as a bikini top! Made by Born Primitive, available online from Asskicker Activewear in Barrie Ontario Canada.
Sports bras for female athletes. This Pink Palm sports bra design is perfect for summer and can double as a bikini top! Made by Born Primitive, available online from Asskicker Activewear in Barrie Ontario Canada.
NEW! Pink Palm Trees Vitality Sports Bra from Born Primitive
NEW! Pink Palm Trees Vitality Sports Bra from Born Primitive
This Pink Palm sports bra design is perfect for summer and can double as a bikini top! Made by Born Primitive, available online from Asskicker Activewear in Barrie Ontario Canada.
New
NEW! Pink Palm Trees Vitality Sports Bra from Born Primitive
$45.00 USD
Beautiful nursing sports bras for breastfeeding moms
Supportive nursing sports bras for breastfeeding moms
Functional nursing bra for breastfeeding moms
Nursing sports bras for breastfeeding moms with fun patterns
The Milk and Muscles Nursing Sports Bra, Garden Galaxy from Born Primitive
The Milk and Muscles Nursing Sports Bra, Garden Galaxy from Born Primitive
Beautiful nursing sports bras for breastfeeding moms
The Milk and Muscles Nursing Sports Bra, Garden Galaxy from Born Primitive
$46.00 USD

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Looking for something specific? If you can't find the saying you're looking for, try searching for 'Saying' to find the 'Select a Saying' products where you can select from a dropdown menu.

What our customers have to say

from 108 reviews
Another comfortable item

Very comfortable pair of lounge pants love them.

Hall Linda
Lightweight Fleece Joggers - This Is My Rest Day
Lightweight Fleece Joggers - This Is My Rest Day
Comfortable

Love these tops as my unit is very warm need something on arms but don’t need anything really warm.

Hall Linda
Life is Short Make it Sweet Lightweight Hoodie (S-3XL)
Life is Short Make it Sweet Lightweight Hoodie (S-3XL)

Bought as gifts and was super excited to know she loves both the pants and racer back tops.

Lucille
Ultra Soft & Flowy Racerback Tank - Choose from + 30 Sayings
Ultra Soft & Flowy Racerback Tank - Choose from + 30 Sayings
Amazing colours

So please with my order. So soft and comfortable. Washes up well. Made locally!

Gina Chapman
True North Strong & Free - UV Performance Long-Sleeve
True North Strong & Free - UV Performance Long-Sleeve

Both the help I received and professionalism from the owner was spectacular. The tanks look great and feel great. I would order again in a heart beat!

Wendy
Fitted Racerback Tank - Choose from + 30 Sayings
Fitted Racerback Tank - Choose from + 30 Sayings
Loving my Flowy Racerback Tank

I ordered two Ultra Soft Flowy Racerback Tanks and have to say I’m thrilled with the quality of these tops! They’re soft and move with me during my exercise routines.
Plus they look great too! I get lots of compliments when wearing my Asskicker Activewear 💜

Sharon M
Progress, Not Perfection - Ultra Soft, Flowy Racerback Tank
Progress, Not Perfection - Ultra Soft, Flowy Racerback Tank
Excellent quality

I love my order. The quality is excellent. Wash up well and I lay flat to dry. They fit loose.

W.
Life is Short Make it Sweet Lightweight Hoodie (S-3XL)
Life is Short Make it Sweet Lightweight Hoodie (S-3XL)
Comfort

I ordered the long sleeve shirt for those late summer cool morning workouts and it is perfect.

Donna Koenig
Clearance Performance Long-Sleeve Shirt - Choose from +30 Sayings
Clearance Performance Long-Sleeve Shirt - Choose from +30 Sayings
My new favourite!

This has the perfect amount of stretch and hold and is very comfortable to wear a long time. I am small chested and like that it isn’t too “long”. It doesn’t dig or cut at all. Very breathable too.

Laura Nagy
Canada Vitality Sports Bra from Born Primitive
Canada Vitality Sports Bra from Born Primitive
Nice

The feel and fit are amazing-easy and comfortable to run in. Great conversation piece!!

Nicole Quick
Actually, I Can Flowy Racerback Tank
Actually, I Can Flowy Racerback Tank
Very comfortable

The fit and feel is absolutely amazing!! It is very soft and light to run in-does not get heavy or stick to you when sweaty. It’s a win win. I love the message-very true and empowering!!!

Nicole Quick
I can. I will. End of story. Ultra Soft, Flowy Racerback Tank
I can. I will. End of story. Ultra Soft, Flowy Racerback Tank
Perfect Light Weight Fleece Joggers

These are the perfect light weight fleece pants for a cool morning walk. They have a perfect fit. Form fitting, not tight and not baggy either. They also fit very well in length for a tall person. I love these pants. Wish they came in more colours.

Jennifer Kinsella
Lightweight Fleece Joggers - This Is My Rest Day
Lightweight Fleece Joggers - This Is My Rest Day
Fitted Racerback Tank

Love this tank! I ordered 2 and they fit and feel wonderful. Both the product and the service is amazing. I would definitely order from Asskicker Activewear again!

Donna Koenig
Fitted Racerback Tank - Choose from + 30 Sayings
Fitted Racerback Tank - Choose from + 30 Sayings
Love it!

Went for a run in it the other day and it felt great! I'll wear it anytime I feel underestimated (either by myself or others).

Lauren Smee
Actually, I Can Flowy Racerback Tank
Actually, I Can Flowy Racerback Tank

Purchased 3 tanks and love, love, love them. So comfortable and wash up beautifully. Will definitely be making more purchases.

Judy Beatty
Sore Today, Strong Tomorrow Flowy Racerback Tank
Sore Today, Strong Tomorrow Flowy Racerback Tank